4.9“Excellent”Lee heard Emma’s story and knew she should not have to carry treatment, motherhood and financial pressure alone. What happened next showed the power of the Butterfly Effect.
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Emma’s Story · Sydney, Australia
4 min readEmma is 31 and the sole carer for her three-year-old daughter. Cancer has spread to her lungs, bringing treatment, appointments and uncertainty into every part of their life.
With no immediate family support and no ability to work, she is trying to protect her daughter’s everyday world while facing her own illness.
01 · Lee Heard Emma’s Story
Emma was facing cancer that had spread to her lungs while remaining the sole carer for her three-year-old daughter. Treatment, travel, bills and daily life continued even when she could no longer work.
Lee met Emma in Sydney and listened to what she had been carrying. The first act of help was making sure she and her little girl were no longer facing it unseen.
Emma is fighting for her health while keeping her daughter’s world safe and steady.
02 · Her Story Started to Travel
Lee shared Emma’s story with the Butterfly community. People who had never met her stopped, listened and chose to help.
Some donated. Others shared her story again. One act of care became a ripple that reached beyond Sydney.
03 · The Butterfly Effect in Action
More than 280 people responded to Emma’s story and stood beside her and her little girl.
The fundraiser was created to help with treatment-related costs, bills and everyday life while Emma was unable to work.
This Is the
Butterfly Effect.
One person listened. One story travelled. Hundreds of people found a way to care. Butterfly exists to help more moments like this begin.
Butterfly does more than share a post. We invest the time, travel and resources to meet people facing hardship, listen properly and carry their stories to a community ready to act.
1,700,000+ meals funded
Shopping Butterfly helps fund the equivalent of 20 meals per product and gives us the power to find more people like Emma, meet them face to face and carry their stories to a community ready to care.
The featured fundraiser was separate from product purchases. Its recorded result is linked above for transparency.
Real customer reviews across Butterfly jewelry and apparel.
Emma’s fundraiser was separate from Butterfly purchases.
The featured fundraiser was separate from Butterfly purchases.
No. Product sales were not direct donations to the featured person or family. The fundraiser was a separate form of support. Shopping Butterfly helps fund 20 meals per product and powers the giving trips and storytelling that help these stories reach more people.
The fundraiser was created to help with treatment-related costs, bills and everyday life while Emma was unable to work.
Every product purchased helps fund the equivalent of 20 meals through Butterfly's giving partners. Purchases also help make giving trips possible, so Butterfly can meet people, share their stories and help direct fundraisers reach more people.
Yes. Eligible items can be returned within 30 days. Read the return policy.
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